TERMS OF SERVICE

Effective Date: 1st April, 2025

Last Updated: 16th April, 2025

Introduction

Welcome to Nue Web! We are committed to protecting your privacy and ensuring transparency in how we collect, use, and safeguard your personal information.

1. Information We Collect

1.1 Personal Information

Nue Web may collect personal details from users when they interact with the platform. This includes:

Identifiers: Name, email address, phone number, and mailing address.

Account Data: Login credentials, profile information, and user preferences.

Payment Details: Billing information for services or subscriptions (processed securely via third-party payment providers).

Business Details (if applicable): Company name, website, industry, and service interests.

1.2 Technical & Device Information

To optimize website performance and security, Nue Web may collect:

IP Address: Helps understand user location for better service personalization and security monitoring.

Device Details: Type of device, operating system, and browser version.

Cookies & Tracking Data: Session tracking, authentication cookies, and analytics tools to improve the user experience.

1.3 Website & Platform Usage Data

Nue Web may gather interaction data to assess user behaviour, improve usability, and optimize business automation features:

Click Behaviour: Navigation paths, pages visited, and time spent on each section.

Form Submissions: Details entered into web forms, including inquiries or service requests.

Error Logs: Technical issues encountered during platform usage to improve system reliability.

1.4 Communication & Engagement Data

Nue Web may store interactions between the platform and users:

Emails & Messages: Includes communication history related to customer support, service inquiries, or marketing subscriptions.

User Feedback: Reviews, ratings, or surveys provided by users to improve service offerings.

Automated Interactions: Data related to AI-powered customer engagement tools, such as automated responses or chatbot interactions.

1.5 Compliance & Legal Information

To comply with regulations and ensure security, Nue Web may store:

Consent Records: User agreements to privacy policies, cookies, and terms of service.

Fraud Prevention Data: Security logs, suspicious activity tracking, and measures to prevent unauthorized access.

Legal Requests: Any data legally required for audits or governmental inquiries.

2. How We Use Your Information

At Nue Web, we use collected data to enhance service delivery, personalize user experiences, ensure security, and comply with legal standards. Below is an in-depth overview of how different types of user data are utilized.

2.1 Service Improvement & Personalization

To optimize the user experience, Nue Web may analyse data to:

Enhance Website Functionality: Identify trends and improve navigation based on user interactions.

Personalized Content & Recommendations: Tailor branding solutions, email templates, and compliance tools to user needs.

Adaptive Interface & Custom Settings: Store preferences for a seamless user experience across multiple devices.

2.2 User Communication & Support

Collected information helps Nue Web provide effective customer interactions, including:

Account Notifications: Updates on policy changes, security alerts, or platform enhancements.

Customer Service Responses: Efficient support based on previous inquiries, messages, or service requests.

Marketing & Promotional Messaging: Newsletters, offers, and educational content relevant to digital branding and automation (with user consent).

2.3 Security & Fraud Prevention

To maintain a secure digital environment, data is processed for:

Account Authentication: Verify identity and access permissions for users.

Threat Detection & Prevention: Monitor suspicious activity to prevent fraud or unauthorized access.

Compliance Enforcement: Ensure adherence to data protection regulations such as GDPR and industry standards.

2.4 Analytics & Performance Tracking

User interactions provide valuable insights for business growth:

Website Traffic Analysis: Evaluate user behaviour to refine interface design and improve services.

Feature Optimization: Adjust branding tools, automation services, and compliance solutions based on user feedback.

A/B Testing & User Feedback: Experiment with different layouts, content formats, and workflows to enhance usability.

2.5 Legal Compliance & Policy Enforcement

Nue Web may use personal data to ensure alignment with regulations such as GDPR or other industry frameworks:

Consent Management: Document and manage user agreements regarding privacy policies and cookies.

Data Retention & Access Requests: Process requests for data corrections, retrieval, or deletion per legal requirements.

Regulatory Audits: Provide necessary information for legal compliance and government inquiries.

3. Sharing & Disclosure

At Nue Web, we prioritize user privacy and do not sell, rent, or trade personal data. However, in specific situations, we may share user information with carefully selected third parties, legal entities, and service providers to enhance functionality, ensure security, and comply with regulations.

3.1 Third-Party Service Providers

We may share limited user data with external services necessary for operating our platform efficiently. These may include

Hosting & Cloud Providers: Data stored on secure platforms like AWS, Google Cloud, or Microsoft Azure.

Payment Processors: Billing details shared with Stripe, PayPal, or other payment gateways for transactions.

Analytics Platforms: Google Analytics, Hotjar, or similar tools may receive anonymized data for tracking user behaviour.

Email & Communication Tools: Platforms like Mailchimp or SendGrid may process email outreach and notifications.

All third-party providers are contractually bound to protect user data and cannot use information beyond the agreed-upon services.

3.2 Business Partners & Integrations

If Nue Web integrates services from business affiliates (such as branding firms or compliance consultants), limited data may be shared to:

Personalize branding and design recommendations.

Ensure seamless automation between systems.

Improve workflow functionality across platforms.

In these cases, user data is only shared with explicit consent and is subject to strict data protection agreements.

3.3 Legal & Regulatory Compliance

We may disclose user information if required by law, legal proceedings, or governmental regulations. This includes:

Legal Investigations: Providing relevant data to law enforcement agencies upon valid request.

GDPR & Compliance Audits: Ensuring data processing aligns with privacy laws, such as GDPR, CCPA, or other international policies.

Fraud Prevention & Security Enforcement: Sharing information with cybersecurity firms or fraud detection agencies to mitigate risks.

We only disclose necessary data to meet legal obligations and protect users’ rights.

3.4 Protection of Nue Web & Users

We may share data to:

Prevent fraudulent activities that could harm user accounts or brand reputation.

Defend against security threats affecting website operations or automation workflows.

Enforce our terms of service to ensure fair and lawful platform use.

Whenever possible, users will be notified of disclosures, unless legally restricted from doing so.

4. Cookies & Tracking Technologies

We use cookies and analytics tools to improve user experience. Go to our cookies policy page for more information.

5. Data Security

At Nue Web, we implement industry-standard security measures to protect personal data, prevent unauthorized access, and ensure system integrity. Our security practices focus on encryption, access control, risk mitigation, compliance, and user awareness.

5.1 Encryption & Data Protection

Encryption ensures that sensitive data remains unreadable to unauthorized parties. Nue Web may implement:

End-to-End Encryption: All user communications, sensitive credentials, and transactions are encrypted using AES-256 or similar encryption protocols.

Database Encryption: User details (such as email addresses, passwords, and payment data) are stored with hashing algorithms like SHA-256 or bcrypt for irreversible security.

Secure File Transfer Protocols: Data exchanged between users and servers is safeguarded using TLS/SSL encryption, preventing man-in-the-middle attacks.

5.2 Secure Authentication & Access Control

To prevent unauthorized access, Nue Web may enforce:

Multi-Factor Authentication (MFA): Users must verify their identity through OTPs, biometrics, or authentication apps.

Role-Based Access Control (RBAC): Only authorized personnel can access sensitive data, minimizing security risks.

Session Timeout & Auto-Logout: Automatic logouts for inactive users prevent unauthorized access from unattended sessions.

5.3 Threat Detection & Intrusion Prevention

Proactive monitoring helps identify and eliminate potential cyber threats:

Real-Time Security Monitoring: AI-driven cybersecurity tools track unusual activity, unauthorized logins, and potential threats.

Firewall & Intrusion Detection Systems (IDS/IPS): Protection against malware, ransomware, and DDoS attacks.

Data Loss Prevention (DLP): Monitors and prevents accidental leaks of sensitive data.

5.4 Compliance & Regulatory Security Standards

Nue Web ensures compliance with industry and legal security regulations:

GDPR Compliance: Adheres to data protection laws in the EU, ensuring user control over personal data.

CCPA Compliance: Protects California-based users’ privacy rights.

ISO 27001 & SOC 2 Standards: Aligns security measures with internationally recognized frameworks.

Data Retention & Deletion Policies: Ensures proper storage duration and enables users to request data deletion.

5.5. Cybersecurity Awareness & Best Practices

Security is a shared responsibility. Nue Web may implement:

User Education & Awareness: Inform users about phishing, scams, and safe browsing practices.

Periodic Security Audits: Conduct vulnerability assessments to strengthen system resilience.

Incident Response Plan: A structured approach to handling breaches, including user notifications and mitigation steps.

6. Your Rights

Nue Web respects your privacy and ensures you maintain control over your personal data. Depending on your jurisdiction (such as the General Data Protection Regulation (GDPR) in the EU, you have several key rights related to the data we collect and process.

6.1 Right to Access

Users can request access to the personal data stored and processed by Nue Web. This includes:

A detailed overview of the types of data collected.

Information on how your data is used and shared.

The ability to receive a structured copy of your personal data in a common format (JSON, CSV, etc.).

How to exercise this right:

You may submit an access request via [email protected], and we will process it within the legally required timeframe.

6.3 Right to Erasure ("Right to Be Forgotten")

Users can request permanent deletion of their personal data under certain conditions, including:

If the data is no longer required for its original purpose.

If the user withdraws consent for processing activities.

If the data was processed unlawfully or retained beyond the permitted timeframe.

Nue Web ensures full compliance with data deletion requests, except where retention is required by legal obligations (such as fraud prevention or regulatory audits).

How to exercise this right:

Submit a formal request to [email protected], and we will process deletion requests as per regulatory timelines.

6.4 Right to Lodge Complaints

If a user believes their privacy rights have been violated or data has been mishandled, they can:

File a formal complaint with Nue Web’s privacy team.

Report concerns to data protection authorities such as the ICO (UK), EU Data Protection Regulators.

How to exercise this right:

Submit a formal request to [email protected], and we will process deletion requests as per regulatory timelines.

7. Contact Us

For inquiries regarding these terms, reach out to:

Email: [email protected]

Phone: 020 000 0000